Clicks a health and beauty retailer in South Africa is in hot water over images on their website. Many believe the images show prejudice against natural black hair.
The images sparked outrage on social media. The website had pictures of black hair labelled as Dry and Damaged while white hair labelled as Fine and Flat.
Clicks have since removed the images and issued an apology saying it’s a strong advocate for natural hair.
— Man’s NOT Barry Roux (@AdvoBarryRoux) September 4, 2020
Even after all this black people will go swipe their Clicks cards for points. pic.twitter.com/axqNDtmSUP
— Str8OuttaWelkom🇿🇦MadeInSouthAfrica (@REBATHOBAO) September 4, 2020
We would like to issue an unequivocal apology. We have removed the images which go against everything we believe in. We do not condone racism and we are strong advocates of natural hair. We are deeply sorry and will put in place stricter measures on our website.
— Clicks (@Clicks_SA) September 4, 2020
Clicks called this crown dry and damaged, my babies, ya’ll need to have your eyes checked out pic.twitter.com/lcJ6FWL8iM
— quaranqueen (@Tineo_97) September 4, 2020
This is engraved in your organisation structure. The problem is not with the website content controls but your culture. The website is merely a reflection of what’s happening in your organisation. pic.twitter.com/GS83Lje44G
— Lunga (@Lunga_26) September 4, 2020
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