Tracee Ellis Ross is launching a haircare brand

Tracee Ellis Ross is launching a haircare brand named Pattern. The star shared the exciting news on social media with a nude snap of herself showing off her luscious hair. This comes a few days after she penned a lengthy note about her hair journey.

Speaking on the line, Tracee shared that it’s specifically for curly, coily, and tight textured hair.⁠⠀She said in part: “Pattern Beauty is the result of 20 years of dreaming, 10 years in the making (I wrote my first brand pitch in 2008, right when girlfriends finished ) and 2 years of working with chemists. I’m so excited to share this with y’all

She continued: “I’m excited for PATTERN to join the natural hair movement, and to celebrate our hair for what it is: beautiful! Tracee Ellis Ross is launching a haircare brand.

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Source: Bona

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